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VI 13) -- 19
University of Kent
Die ersten Versuche
private Haushalte usw
The role of CRM within corporate strategy formatIsbn:Softcover - 9783838640662 VI 13) -- 19Inhaltsangabe: Abstract: Doing business is easy. Doing business successfully is difficult. Doing business successfully in the long run is a real challenge to management and employees. Companies are driven by the pursuit for growth, and profitability. The increasing globalization process is creating fierce competition. The need for a clear strategy, a guideline is essential to succeed permanently. This means to shift the concentration from short term
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